Snohomish County has changed the name of Paine Field (PAE) to “Seattle Paine Field International Airport.” The goal is to improve awareness of PAE among people searching for flights to Seattle.
“We have always viewed Paine Field as a second gateway to the Seattle metro area and are excited that the County has rebranded the airport,” said Brett Smith, CEO of Propeller Airports. “‘Seattle Paine Field International Airport’ better captures the market that our airport serves.”
The name change is for marketing purposes, and will not affect the location identifier of PAE, and there will be no changes in the ownership, operations, or functions of the airport.
“While our name may have changed, the ownership, operations, and core mission of the airport remain unaffected,” said Joshua W. Marcy, director of Seattle Paine Field International Airport. “This change will provide new opportunities for our many attractions and businesses.”
Seattle’s hometown carrier, Alaska Airlines, currently serves 10 destinations from PAE including Anchorage, Las Vegas, Los Angeles, Orange County, Phoenix, San Diego, and San Francisco with seasonal service to Tucson and Palm Springs. Service to Honolulu begins Nov. 17, 2023.
“With nearly $60 billion in yearly economic activity and over 150,000 jobs, finding ways to further grow Paine Field’s marketing and brand is one of Snohomish County’s top priorities,” said Snohomish County executive Dave Somers. “This change will significantly bolster our business attraction and marketing efforts, while protecting the historical significance of the Paine Field name. Making this change will ensure businesses and travelers from around the world know that our airport serves as a crucial gateway to the entire region and the world.”